Mohawk Packaging
Luxury packaging is more than just a mere container - it’s a powerful brand statement that resonates long before your product is revealed.
This heightened attention to detail in packaging communicates that your brand values quality, craftsmanship, and a superior customer experience at every touchpoint. It transforms a simple purchase into a memorable unboxing event, often shared on social media, amplifying your brand's reach and resonance.
Illustrating the impactfulness of packaging, Mohawk presents, "Mohawk Packaging", a curated unboxing experience imagined by Hybrid Design & printed by Calitho. The new promotion showcases papers from Mohawk Superfine, Loop, Renewal, and Mosaic. Each paper combines versatility with print performance for inks, foils, embossing and other embellishments. Whether you're looking to convey timeless sophistication with Superfine or modern aesthetic with a bold texture from Mosaic, Mohawk’s Packaging Portfolio has a solution.
Mohawk Packaging demonstrates that investing in superior packaging isn’t just about protecting your product – it’s about creating a lasting impression to reinforce your brand’s identity and inspire enduring customer loyalty.
Production Notes
Offset Printing
A commonly used printing technique in which the inked image is transferred from a plate to a rubber blanket, then to the printing surface. When used in combination with the lithographic process, which is based on the repulsion of oil and water, the offset technique employs a flat (planographic) image carrier on which the image to be printed obtains ink from ink rollers, while the non-printing area attracts a water-based film (called "fountain solution"), keeping the non-printing areas ink-free.
i-Tone
Mohawk’s proprietary Digital with i-Tone surface has a unique affinity for both liquid and dry toners, offering breakthrough performance on HP Indigo presses and color digital production presses using dry toner. Mohawk’s i-Tone papers have exceptional transfer, adhesion and image durability on smooth and textured papers.
Materials Used
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