A Holiday Card’s Cross Country Journey

What inspired you to create a stop motion video for this project?
The inspiration behind the video was a video by Honda called “Paper” by PES. We saw the Honda video long before our design project was introduced and once it was, we knew we wanted to make something live. We wanted to make a video about why it is important to make things with physical objects as opposed to on a screen. Ariana suggested we make it holiday-themed and from then the video became about the physical richness in all the objects used around Christmas.

Why did you choose to feature Mohawk paper in the video?
We chose to use Mohawk in the video because we liked the relationship you have with designers. We noticed your Instagram features a lot of neat work by designers. Your logo was the final touch. We found it trendy and the green color scheme was going to fit in exactly with the holiday feel. We have been to design conferences, and are always so inspired by what you do.

Tell us more about your design blog, Designerds.
Our blog started because our design professor didn’t understand why hashtags on social media were important. When this came up in class, we shared the reason to our professor. As we were doing this we realized there were a lot of little details that many students don’t really understand as they approach graduating with a BFA in Graphic Design, and things we have recently discovered ourselves. Our professor suggested we “start a blog and write about it”, so we did.

The name (Designerds) is what we have been calling ourselves for a while. We are always “nerding out” about graphic design. Our blog highlights inspirations and posts about undergraduate design discoveries; things that might not be teachable in the classroom. It’s just starting, but it is becoming a lot of fun to write about things we think are important to creative majors.